by The Email Insider Team | Sep 4, 2024 | Email Copywriting and Storytelling
Ah, the world of email copywriting – where every word counts, and the tone can make or break a brand’s message. Finding that perfect balance of voice and tone is crucial in creating engaging content that resonates with your audience. It’s like...
by The Email Insider Team | Sep 2, 2024 | Email Copywriting and Storytelling
It was Monday morning, and as I sat down at my desk with a steaming cup of coffee, I was faced with the daunting task of organising the content of our latest email campaign. The clock was ticking, and I knew that I had to create scannable email content that would...
by The Email Insider Team | Aug 31, 2024 | Email Copywriting and Storytelling
Picture this: it’s a rainy Tuesday morning, and you’re sipping on your third cup of coffee, trying to tackle your overflowing inbox. Among the sea of promotional emails, one catches your eye. It’s witty, engaging, and most importantly, it feels...
by The Email Insider Team | Aug 30, 2024 | Email Copywriting and Storytelling
Imagine waking up to your inbox flooded with dozens of emails, each one fighting for your attention. As you scroll through the sea of promotions, newsletters, and updates, you can’t help but feel overwhelmed. It’s like being stuck in a never-ending maze,...
by The Email Insider Team | Aug 29, 2024 | Email Copywriting and Storytelling
Have you ever opened an email expecting boring, run-of-the-mill content, only to be pleasantly surprised by a touch of humour? The role of humour in email copywriting is often underestimated but can be a powerful tool when used effectively. Let’s delve into...
by The Email Insider Team | Aug 28, 2024 | Email Copywriting and Storytelling
As the digital landscape continues to evolve at a rapid pace, email copywriting is facing a transformation like never before. Gone are the days of generic mass emails that end up in the dreaded spam folder. In this dynamic era of marketing, the future of email...
